Reference
Anindya Ghose, “Organic and Paid Search Advertising: Complements, Subsititutes, or Neither?”, Fifth bi-annual Conference on The Economics of the Software and Internet Industries, Toulouse, France, January 8–9, 2009.
See also
Published in
Fifth bi-annual Conference on The Economics of the Software and Internet Industries, Toulouse, France, January 8–9, 2009