Article in a refereed journal:

Fabian Bergès, Philippe Bontems and Vincent Réquillart, "Economics of Private Labels: a Survey of Literature", Journal of Agricultural and Food Industrial Organization, vol. 2, n. 1, 2004.

JEL codes

L81: Retail and Wholesale Trade; Warehousing
Q13: Agricultural Markets and Marketing; Cooperatives; Agribusiness
D40: General

Replaces